Pamela Paria | Internet Marketing Consultant
Profile/Curriculum vitae of an experienced Marketing consultant, Internet Marketing, Digital marketing Consultant, Internet Marketing Professional
Internet Marketing, Digital Marketing, Marketing Consultant, Local business Marketing, Small Business Marketing
15345
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About me
About Me
Hello and Welcome to my website
UK born and bred, I grew up in North London. I’m a freelance Marketing Consultant with more than 15 years’ experience gained in industry and consulting. The bulk of my experience has been working within the Financial Services Sector and more recently in the Health & Wellness and Shipping Industry. I’ve worked both client side B2B/B2C, working for UK and international markets. I help companies plan and execute their Marketing strategies, deliver on time, to agreed budgets.
I studied BA (Hons) Marketing with Law at De Montfort University and hold Chartered Institute of Marketing Diploma with chartered status and an accredited Internet Marketing Diploma.
I am always learning and always developing. I’m a passionate, dedicated life-long learner participating in both professional and personal development programs.
I love to travel! I’m curious! I love exploring, discovering new places, meeting and talking to people from all walks of life. I love to cook and especially love to share a meal with friends and family. I spent a gap year working on a cruise ship in the Caribbean and a couple of years working in Spain, Teaching English as A Foreign language. I have a curious sense of adventure and more recently experienced sky diving and summited Mount Kilimanjaro in Tanzania.
Thank you for stopping by.
Education
Secondary School
Fortisemere School
General Education
London, UK
College
Southgate College
BTEC National Diploma in Business & Finance
London, UK
Major in Marketing
University
De Montfort University
BA (Hons) Marketing with Law
Industry qualifications
Marketing Diploma
Chartered Institute of Marketing
The Internet Business School
Internet Marketing Diploma
Skills
Budgeting
Brand and Identity
Campaign Management
Marketing Communications0%
Project Management0%
Internet Marketing0%
Social Media Marketing0%
Experience
ChartCo Limited
Marketing Manager
2015 – 2016
ChartCo is the world’s longest-established and largest distributor of navigational data, nautical charts, marine technical publications and digital products servicing the shipping industry. www.chartco.com
Reporting directly to Head of Sales/CEO. Responsible for creating, managing delivery of ChartCo’s integrated marketing communications plan including; campaigns, content management of social media, advertising, press releases, editorial pieces, newsletter, and trade show events.
Developing a schedule of worldwide events, managing design and build of stands and customer seminars. Liaising with media partners and the press.
FI Marketing Group
Quality Assurance / Marketing Manager
2013 – 2015
Implementing Quality Management Systems compliant with international medical device regulations, devising regulatory strategies and preparing technical documentation for achieving neccessary market approvals. Passionate about processes and procedure. www.fima.co.uk
Initiated new online digital newsletter, survey, promoting brand on various social media platforms to aid in monitoring and improving customer engagement and satisfaction, using analytics
Control of Internal Auditing ISO 9001 2014
Managing regulatory compliance activities within EMEA region, managing quality issues in highly challenging, pressurised environments across international markets.
Identifying and implementing process activities, supporting, guiding and continuously evolving procedures, committed to developing a learning culture, sharing knowledge and improving bottom line / working environment. Documenting process to improve efficiencies, saving time and money.
Overseeing business agreements, terms & conditions, strategic planning of complaints handling and competitor analysis.
Bank of Cyprus UK
Marketing Manager
2010 – 2012
The Bank of Cyprus UK’s primary focus is Business Banking with an emphasis on Relationship Banking. Bank of Cyprus UK is a well capitalised bank lending mainly for property investments. www.bankofcyprus.co.uk
Delivering annual marketing plan for UK products, coordinating full delivery of campaigns including; New product launches, Lead generation, Acquisition, Loyalty and Retention campaigns. Marketing for Retail business and SME banking, ISA season, Mobile banking and Business Banking.
Royal Bank of Scotland
Marketing Project Manager
2008 – 2009
Responsible for project management, end to end of migration communications campaign for the launch of a new corporate online banking service for businesses. Transferring over 6K corporate customers to the online service and moving the project through to phase III. www.rbs.co.uk
Climate Change Capital
Marketing Manager
2007 – 2007
Environmental investment manager and advisory group specialising in opportunities generated by the global transition to a low carbon economy and manages funds with US$1.5bn.
Reported into the Head of Marketing. Managing design/production of exhibition stand, from brief to execution for an international exhibition at Carbon Expo in Germany. Planning/coordinating logistics, implementing timelines/deliverables. Managing suppliers, sourcing and coordinating speaker opportunities on time and to budget, engaging key audiences and resulting in increased brand awareness and PR opportunities for Climate Change Capital.
National Employment Savings Trust
Marketing Manager
2008 – 2009
The new national pension accounts service, formally rolled out in 2012. NEST pension will fit in with the overall UK pension Reform strategy planned for 2012. www.nestpensions.org.uk
Originating the scope and content of the new Scheme for the PADA website, providing recommendations for new website based on analysis of leading pension providers.
Creating Brand presentations as part of a comprehensive internal engagement communications plan.
Prudential
Marketing Manager
2007 -2008
An International Financial Services group with operations in Asia, the USA and the UK serving approximately 25mn customers and have £340bn AUM. www.pru.co.uk
Core Project member in a team of 18, leading and managing the development of marketing activity across all media for launch of a new pension product generating 214 leads during the first week of soft launch,reporting on campaign progress for Inter-mediated Distribution.
Cinven
Marketing Manager
2006-2007
A leading European private equity firm. They acquire companies that require an equity investment of funds of €100 million or more. www.cinven.com
Member of Marketing Committee reporting into the Director of Marketing. Overall management of marketing function for Europe. Producing and updating key literature, ensuring full compliance with regulatory requirements. Driving content and messaging of web site, strengthening brand presence within the European market.
JPMorgan Asset Management
Marketing Manager
1998 – 2006
JPMorgan Fleming Asset Management is a global leader in asset and wealth management services to institutions, individuals and financial intermediaries. It has operations in 60 countries and assets under management of $1.3 trillion. www.jpmorgan.com
Global role working across 7 European markets. Responsible for Project Management, Design, Production, Print services, Fulfilment, Budget control, Stakeholder/Agency Management, Global distribution of marketing collateral and re brand in 9 languages across 10 products. Sourced suppliers, negotiated contracts and finalised SLAs.
Training & Certification
My self-development journey began seven years ago when a friend gave me the book “Rich Dad Poor Dad” by Robert Kyosaki. I had always been passionate about developing new skills and seizing opportunities. Over the years I’ve participated in a number of programs from professional courses in Property and Internet Marketing to personal growth programs and coaching where I have experienced a more fulfilling life, experiencing better relationships, improved health and well-being and improved financial state.
- Diploma in Internet Marketing – Internet Business School
- Online Marketing Fundamentals – Google Digital Garage Certification
- Diploma in Marketing & Chartered Marketing Status – Chartered Institute of Marketing
- Curriculum for living – Landmark Personal & Professional Development Programmes
- Advanced Property Programme – Tigrent
- Coaching Programme lease options – Wealth Dragons
- Property Insights Alan Curry – Property Mentor Programme